There is a growing expectation in the poultry industry that today’s producer should also be a technology expert that knows how to fit all of the pieces together.
Over the last decade, the influx of technology has been incredible for efficiency, but it has added a heavy layer to your daily workload. You’re expected to research the best bin scales, select the right ventilation, and find the most accurate controllers. But then comes the hardest part: the expectation that you will be the one to make them all work together.
It’s genuinely frustrating to invest in high-end equipment only to find that “System A” doesn’t recognize “System B,” or that a small software update from one vendor has suddenly caused a glitch in another. When your barn isn’t acting right, you shouldn’t feel like you’re stuck on an island trying to decode wiring diagrams and compatibility charts.
Prism as Your Technology Integrator
At Prism Controls, we know that our most valuable role in the industry isn’t just being a manufacturer; it’s being a technology integrator. We know that your house is likely a mix of different brands and generations of technology.
Our expertise is in “tying up” those loose ends, and we specialize in looking at the whole picture to ensure that your feeders, fans, and scales work as one cohesive system, regardless of whose name is on the box.
We’ve Got Your Back (No Strings Attached)
One of the things our leadership team often discusses is that we simply want to be a resource. We have field technicians, like Kelly Fears, who have spent years solving these exact puzzles.
Here is how we want to help:
- Pick up the phone: Many people don’t realize they can just call us to “talk it through.” You don’t have to be a current customer to ask us a question about an integration headache.
- No sales pitch required: We aren’t always looking to sell you a new product. Sometimes the solution is just a setting adjustment or a bit of technical advice on how to get two systems to communicate.
- Brown-Glove Service: We’re here to help you process the problem. If we can help you make your technology work better, the whole industry wins.
Why We Do It
We believe you shouldn’t have to be a technology integrator expert to run an efficient farm. We’ve seen the headaches that come with modernizing a barn, and we’ve experienced those same frustrations ourselves.If you’ve bought technology that isn’t playing nice with your existing setup, or if you’re feeling the weight of trying to make it all work alone, don’t hesitate to reach out. We’re a phone call away, and we’re more than happy to help you figure it out.
Thank you for taking the time to read this article. We are dedicated to helping our farmers sleep better at night knowing they have the control technology they need to feed the world.

